FirstMark FMACU = !c + 1/3W


Prospectus 10-6-20

24 Months 

1W + $11.50

Focus Exceptional Tech!

IPO Trust $10.00 - $360.0 million or $414.0 million if the underwriters’ over-allotment option is exercised in full ($10.00 per unit

​Credit Suisse

We are seasoned technology investors who have spent decades successfully guiding companies from inception through IPO. Notably, our management team is composed of the founders and executives of FirstMark Capital (“FirstMark”), a prominent technology venture capital firm founded in 2008, with $2.2 billion in total capital commitments. FirstMark has backed entrepreneurs that have created leading companies, many valued over a billion dollars, including Shopify, Pinterest, Riot Games, DraftKings, Airbnb, Upwork, Discord, InVision, Dataiku, Pendo, Starry, JustWorks, Ro, and Carta. Today, the FirstMark portfolio includes over 90 companies across enterprise, consumer and frontier technologies. Notable investments include:

•        Pinterest:    FirstMark was the lead investor in Pinterest’s first round of seed financing and invested in each subsequent financing round. Pinterest (NYSE: PINS) went public in April 2019 and currently has a market capitalization of over $20 billion.

•        Shopify:    FirstMark invested in every financing round from Series A through IPO. Shopify (NYSE: SHOP) is currently valued at over $100 billion.

•        DraftKings:    FirstMark initially invested in DraftKings (NYSE: DKNG) in 2015 and continued through all subsequent equity rounds. In April 2020, DraftKings went public through a merger with a special purpose acquisition company.

•        Riot Games:    FirstMark led the first institutional investment financing of Riot Games and Richard Heitzmann joined its Board when the team was under 10 employees and years away from delivering its first game. In 2011, Riot was acquired by Tencent. In 2019, the League of Legends World Championship drew in more unique viewers than the SuperBowl, with nearly 100M unique viewers.

Over our history, FirstMark has repeatedly demonstrated an ability to identify early, sustainable investment opportunities and guide those entrepreneurs and companies to long term success. We are driven by a mission to provide our entrepreneurs with needed support throughout their journey, with access to capital or value-enhancing services. By providing an alternative to access public markets, FirstMark Horizon Acquisition Corp. is a natural extension of this core principle.

FirstMark is also differentiated by its approach to investing, typically serving as the lead investor and as an active partner to entrepreneurs once an investment has been made. FirstMark recognizes that iconic companies are not built with capital alone. From access to resources, talent introductions and Board participation, FirstMark is committed to driving long-term value for its entrepreneurs and stakeholders.


Our competitive advantage is furthered by the FirstMark Platform (the “Platform”). The Platform is a proprietary suite of events, resources, executive networks, and software designed to accelerate the success of companies backed by FirstMark. In particular, the Platform provides emerging technology companies with access to (1) recruiting services (including Board, executive, and non-executive talent recruitment); (2) go-to-market support through access to commercial and partnership opportunities with Fortune 1000 companies and strategic tech partners; and (3) operational support via access to private forums and networks of world-class operating leaders, who provide ongoing and on-demand company-building guidance.

In addition to accelerating the success of FirstMark-backed companies, the Platform also serves several key purposes with respect to FirstMark’s ability to identify and invest in world-class companies. First, the Platform services and events give FirstMark access to a vast network of entrepreneurs and ecosystem leaders. Since launching the Platform, FirstMark’s events and communities have engaged a network of thousands of founders, world-class operating executives and leaders from the tech ecosystem. The Platform is also a core element of FirstMark’s value proposition to emerging technology companies. We believe that when a company is selecting its capital partner, the Platform, and its ability to accelerate the development of FirstMark-backed companies, is a unique and compelling value-add for management.


Our management team consists of seasoned investors and industry executives with an extensive track record of identifying transformative trends across innovative subsectors of technology. We believe the team will be able to source valuable investment opportunities through an extensive and differentiated network of thought-leaders, entrepreneurs and strong operators. Additionally, given our extensive experience with capital markets and public market investors, we believe our management team is well-positioned to guide a company through the necessary measures needed for a publicly-traded entity.

Our management team is led by Richard Heitzmann, our Chief Executive Officer, and Amish Jani, our President and Chairman. Mr. Heitzmann and Mr. Jani bring a combined 41 years of experience in investing and have collaborated together for over 20 years as investment partners at FirstMark and Pequot Ventures.

Richard Heitzmann

Richard Heitzmann, our Chief Executive Officer and Director, has served as a Founder and Partner of FirstMark since 2008 and brings over 20 years of relevant investment experience. At FirstMark, he focuses on consumer and enterprise investments in media, commerce, gaming, software as a service and consumer services. Rick has led investments in market leaders such as Pinterest (NYSE: PINS), Airbnb, StubHub (acquired by eBay), First Advantage (Nasdaq: FADV, acquired by First American), Tapad (acquired by Telenor), DraftKings (Nasdaq: DKNG), Riot Games (acquired by Tencent), Ro, Imperfect Foods, Discord, Carta, Omaze and Dashlane. Mr. Heitzmann served as the lead partner in each of these investments and was pivotal in driving value accretive outcomes.

Prior to founding FirstMark, Mr. Heitzmann served as a Partner at Pequot Ventures from 1999 to 2008. In addition, Mr. Heitzmann was a founding member of the senior management team at First Advantage (Nasdaq: FADV) from 2003 to 2004 which he helped grow and sell to First American (NYSE: FAF). In 2020, Mr. Heitzmann was named to the Forbes’ Midas List as one of the world’s top venture capitalists. In addition, he has been recognized by CB Insights and the New York Times as a Top 100 Venture Capitalist globally . Rick holds a Business Administration from Georgetown University and a M.B.A from The Harvard Business School.

Amish Jani

Amish Jani, our President and Chairman of the Board of Directors, has served as a Founder and Partner of FirstMark since 2008 and has been an active venture capitalist for over 20 years. At FirstMark, he invests broadly across the cloud software and internet landscape, including software as a service applications, commerce, technology infrastructure and more. He has invested in industry-defining companies including Shopify (NYSE: SHOP), InVision, Tracelink, Starry, Pendo, Schoology (acquired by PowerSchool), Boomi (acquired by Dell), IMImobile (LSE: IMI), Aveksa (acquired by EMC), and more.


Prior to founding FirstMark, Mr. Jani served as a Partner with Pequot Ventures from 2000 to 2008. Mr. Jani has been recognized by CB Insights and the New York Times as a Top 100 Venture Capitalist globally. Mr. Jani holds both a B.S. (summa cum laude) and a M.B.A. from the Wharton School of Business at the University of Pennsylvania.